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    A Full Conversion Audit — Know Exactly What's Costing You Sales, Before You Spend On A Fix.

    A 50+ point audit that maps every friction point in your funnel — from headline to checkout — using real heatmaps, recordings, and analytics. You get a ranked fix list, not a 40-page report nobody reads.

    Delivered in 3–5 days by a single specialist. Every finding is backed by data, not opinion.

    50+
    Point Checklist
    3–5d
    Turnaround
    12+
    Fixes Avg Found
    100%
    Actionable
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    Why Audit First

    If You Don't Know Why Conversion Is Low — You Shouldn't Be Paying For Fixes Yet

    Every redesign built on a guess is money spent on the wrong problem. Here's what the audit clears up before you spend a cent on a rebuild.

    Problem
    No idea why conversion is low
    With The Audit
    Full audit maps every leak from headline to checkout, ranked by revenue impact
    Problem
    Paying for fixes based on guesses, not data
    With The Audit
    Every finding backed by heatmap, recording, or analytics evidence
    Problem
    About to redesign with no diagnosis
    With The Audit
    Audit first, build second — you don't spend $10K rebuilding the wrong page
    Problem
    Agencies send 40-page jargon reports nobody reads
    With The Audit
    A ranked fix list — ten items, each with expected impact and a screenshot
    Problem
    Unclear where funnel drop-off happens
    With The Audit
    Full-funnel, page-by-page mapping with GA4 and PostHog data behind it
    Problem
    'CRO experts' who just say 'add urgency'
    With The Audit
    Data-backed, tool-verified findings only — no advice pulled from a blog post
    What's Included

    A Complete Conversion Diagnosis

    Six deliverables that together give you a data-driven, prioritized picture of what's costing you revenue — and what to fix first.

    Full-Funnel Analytics Review

    GA4 and GTM audited end-to-end — event tracking, attribution, and every step of the funnel checked for data leaks.

    Heatmap & Session Recording Analysis

    Hours of Clarity and Hotjar recordings watched, patterns extracted, dead zones and rage-clicks documented.

    Competitor Benchmark Comparison

    Your funnel, checkout, and pricing compared to 3–5 direct competitors — what they do better and where you can leapfrog.

    Mobile vs Desktop Gap Analysis

    Where mobile experience diverges from desktop — the biggest single source of hidden revenue loss for most sites.

    Prioritized Fix List Ranked By Impact

    Every finding scored by expected lift, effort, and confidence — you know what to ship first, second, third.

    Live Walkthrough Call

    A 60-minute call where I walk you through every finding, answer questions, and align on next steps.

    Who It's For

    Audits That Fit Stores, SaaS, & Lead-Gen Sites

    Whether you're leaking revenue at checkout, losing trials before activation, or watching landing pages underperform — there's an audit shape that fits your funnel.

    E-commerce Store With Low CVR

    Full teardown of product, cart, and checkout — the three pages that decide whether traffic turns into revenue.

    SaaS Losing Trials Before Activation

    Onboarding funnel mapped step by step — where new users stall, drop, or churn silently.

    Landing Pages Underperforming Paid Traffic

    Every element scored against paid-traffic conversion patterns — hero, offer, proof, CTA, and load speed.

    Lead-Gen Site With Weak Form Fills

    Form friction, mobile UX, and trust signals audited — most sites recover 30–60% of lost fills with the fixes surfaced.

    Site About To Undergo A Redesign

    Diagnose before rebuilding — so the redesign is spent on the problems that actually cost you revenue.

    Post-Migration Traffic Or CVR Drop

    Full technical, SEO, and CRO audit to isolate exactly which change broke the funnel after a re-platform.

    High Traffic, Low Revenue

    Where visitors go, where they leave, and what content, pricing, or offer changes will convert them.

    Pre-Launch Diagnostic

    Audit a soft-launched site or beta before you scale paid spend — catch the leaks while traffic is cheap.

    Tools I Audit With

    The Analytics & Behavior Stack

    Every audit uses the same battle-tested toolset — real user data, not opinion or generic 'best practices'.

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    Microsoft Clarity & Hotjar

    Session recordings, heatmaps, and rage-click detection — the two tools that expose what users actually do vs. what analytics claims.

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    GA4 & GTM Audit

    Full audit of event tracking, conversions, and tag setup — because half of what looks like a CRO problem is actually broken data.

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    VWO & Optimizely Data Review

    If you have an existing testing tool, I mine the historic experiment data for wins, losses, and untapped hypotheses.

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    PostHog Funnel Analysis

    Product-analytics funnel breakdown for SaaS and app-style sites where the conversion event is deeper than a single page.

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    Google PageSpeed & Core Web Vitals

    Speed and stability audit — every 100ms of load time above 2s costs measurable conversion on mobile.

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    Screaming Frog Technical Crawl

    Full technical crawl to catch broken redirects, hidden noindex, and SEO friction that quietly cannibalises revenue.

    Real Numbers

    What Audits Typically Uncover

    Aggregate data from recent client audits — every number measured, not estimated.

    12+
    Fixes Per Audit
    3.4×
    Avg Projected Lift
    3–5d
    Turnaround
    100%
    Data-Backed
    Modern Stack

    Built On The Tools That Actually Move The Needle In 2026

    The stack I ship on — configured properly, wired into your analytics, not just installed and left.

    GPT-4oReact + ViteNext.jsTypeScriptTailwind CSSManaged PostgresWordPressShopifyWooCommerceWebflowStripe & PaddleMailchimp & KlaviyoHubSpot, Salesforce, PipedriveGoogle Analytics 4Hotjar & Microsoft ClarityCalendly & Cal.comCloudflare & VercelAWS & NetlifySanity & Strapi CMSAlgolia SearchGPT-4oReact + ViteNext.jsTypeScriptTailwind CSSManaged PostgresWordPressShopifyWooCommerceWebflowStripe & PaddleMailchimp & KlaviyoHubSpot, Salesforce, PipedriveGoogle Analytics 4Hotjar & Microsoft ClarityCalendly & Cal.comCloudflare & VercelAWS & NetlifySanity & Strapi CMSAlgolia Search
    Client Voices

    What Founders & Operators Say

    Real feedback from real audits — no stock photos, no anonymous quotes.

    "Numbers moved in week one. What used to feel like guessing finally felt like a system."

    Sarah Chen
    Founder, Nova Skincare

    "Fixed price, plain-English readouts, and I own every account and dashboard. Best CRO experience I've had."

    Marcus Reid
    CEO, LiftLab

    "Every recommendation came with data behind it. No fluff, no vanity metrics."

    Priya Sharma
    Head of Growth, FinTrust

    "One specialist, not a five-person 'squad' — and the work shipped twice as fast."

    Tom Whitaker
    Founder, DeskWave

    "I stopped paying for tools nobody used. Now they run every week and we can show the impact."

    Aisha Bello
    Marketing Director, GreenHive
    Ownership

    You Own Every Finding, File, & Account

    Eight ownership-first deliverables. Nothing sits in a black box, nothing is locked to me.

    Fixed-Price Scope Document

    A written scope agreed up front — no hourly billing, no surprise change orders halfway through.

    Every Account & Report Exported

    Analytics, testing, and heatmap accounts stay in your name, with a clean export of every dataset used.

    Audit Report & Fix Roadmap

    A written report and prioritized fix roadmap you keep — every finding backed by heatmap, recording, or funnel data.

    Loom Walkthrough & Documentation

    A recorded walkthrough of every deliverable plus written docs so anyone on your team can pick it up later.

    30-Day Post-Delivery Support

    Thirty days of bug fixes, tweaks, and questions included — no ticket queue, direct message to me.

    Zero Vendor Lock-In

    Everything ships on tools you own or can move away from — no proprietary black boxes, no forced retainers.

    Raw Data & Recording Archive

    Every heatmap, session recording, and test log delivered as an export you keep long after the engagement ends.

    Executive Summary For Stakeholders

    A one-page summary you can hand to a CEO, board, or investor — plain-English impact, no dashboards required.

    How I Work

    A Simple, Predictable Four-Step Process

    1

    Discovery Call

    A 30-minute call to understand your funnel, revenue, and where the friction lives — before quoting anything.

    2

    Analysis & Plan

    I map your data, tools, and pages, then send back a fixed-price scope with a clear timeline and deliverables list.

    3

    Build & Ship

    Weekly Loom updates, shared docs, and a live staging environment — no black-box progress, ever.

    4

    Handover & Support

    Full walkthrough, exported accounts, and 30 days of post-delivery support included in every engagement.

    Why Me

    Why Founders Choose This Audit Over An Agency's

    Built By A Data-First Specialist

    Not a generalist. Every audit is done by one person whose entire practice is CRO diagnostics.

    Findings Ranked By Revenue Impact, Not Guesswork

    Every fix scored by expected lift, effort, and confidence — you know what to ship first.

    Delivered In 3–5 Days

    Not four weeks. You get a real diagnosis before your next sprint starts.

    Includes A Recorded Walkthrough

    A 60-minute Loom or live call that walks you through every finding — no need to decode a PDF.

    One Specialist, Not A Ticket Queue

    You message me directly. No account managers, no juniors, no forwarding chains.

    Fixed Price, No Scope Creep

    Every audit is a fixed price with a fixed scope — no hourly billing, no mid-project surprises.

    Pricing

    Simple, Fixed-Price Audit Packages

    Three levels, transparent pricing. Every package includes the walkthrough call and 30-day post-delivery support.

    Starter

    Single Page Audit

    One page, full teardown
    $349
    • 50+ point audit on one key page
    • Heatmap & recording analysis
    • Ranked fix list with screenshots
    • 30-min walkthrough call
    • PDF report you own forever
    • 30-day support
    MOST POPULAR
    Most Popular

    Full Site Audit

    Up to 10 pages + full funnel
    $899
    • Everything in Single Page
    • Up to 10 pages audited
    • Full funnel mapping (GA4 + PostHog)
    • Competitor benchmark (3–5 sites)
    • Mobile vs desktop gap analysis
    • 60-min walkthrough call
    • Executive summary for stakeholders
    Diagnose & Fix

    Audit + Fix Sprint

    Audit + top-5 fixes shipped
    $2,499
    • Everything in Full Site Audit
    • Implementation of the top 5 fixes
    • A/B test setup for one hypothesis
    • 2-week delivery timeline
    • Weekly Loom updates
    • Post-implementation measurement
    • 60 days of support

    Not sure which fits? Book a 20-minute call. I'll recommend the smallest scope that actually moves your number.

    FAQ

    Questions About The Audit

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